The NFT version of When You See Yourself will launch Friday at noon and only be available for two weeks.
#What is the new kings of leon album download
The album token will cost $50 and include enhanced media, such as a moving album cover, a digital download of the music, and a limited-edition vinyl album. Learn More: Smart Crypto Alternatives to Bitcoin The YellowHeart version of the album will be the only one released as a non-fungible token (NFT), a form of crypto that holds assets rather than money.įind Out: What Is a Non-Fungible Token and Why Are They Booming? The album will be available on all major digital platforms, including Spotify, iTunes, Apple Music, and Amazon, but also through YellowHeart, an autonomous, fully decentralized platform that allows artists and teams to market and sell directly to fans. When rock band Kings of Leon, out of Nashville, launches “When You See Yourself” on Friday, it will become the first band to release an album as a form of cryptocurrency, Rolling Stone reports. It's probably the most original idea the band's had in years.Amy Harris/Invision/AP/Shutterstock /
Whether or not NFTs improve the distribution or sale of digital goods, they're certainly lucrative if you've got a big enough name to attach to them.Īnyway, however it plays out, good on Kings of Leon. Meanwhile, musician Grimes sold her own NFT artworks for more than $6 million earlier this month. We've already seen weird offerings like digital "shoes" introduced as NFTs, which apparently netted $3.1 million for its creators. One of many NFT variations on the market - NFT special edition albums were almost an inevitability once the technology immerged. NFTs are already shaking up the artistic marketplace, and with recent major auction houses like Christie's getting in on the action, the new collectors' format is likely to become even more commonplace in the coming months and years. The continued rise of NFTs - To distill it down as best we can: A non-fungible token, or NFT, is a cryptocurrency variant pegged to digital items like art or music files, and utilizes blockchain technology to verify ownership and authenticity. Jason Kempin/Getty Images Entertainment/Getty Images Kings Of Leon / Thread discussions about « WHEN YOU SEE YOURSELF », the NEW ALBUM IS OUT NOW Really impressed by this album, a lot of nostalgia in the music, the progressions etc and damn. “Each one of those is a unique NFT with the most incredible Kings of Leon art you’ve ever seen,” YellowHouse CEO Josh Katz somehow told Rolling Stone with a straight face. One-third will be auctioned for charity, while the other 12 will be stored in a digital vault as a painter might do with their own work. NFT Yourself) offer "enhanced" experiences including alternate "movable" album covers and special edition vinyl prints.Īnd for that large market intersection of "ultra-wealthy, diehard Kings of Leon super-fans," YellowHouse is also minting 18 "golden ticket" NFTs for the album.
Fans will still be able to buy physical copies of the new album, as well as stream it via standard services like Spotify, Apple Music, iTunes, and Amazon, but the limited digital editions (entitled. According to Rolling Stone, the massively successful group is set to release multiple NFT editions of When You See Yourself via YellowHouse, a company promoting music industry innovations utilizing blockchain technology. Although Linkin Park's Mike Shinoda might be one of the first musicians to drop a new single as a non-fungible token (NFT), it looks like Kings of Leon is the first band to offer up an entire album.